As a managing director within Citi’s equities team in London, Samantha
Huggins oversees a sales trading team
in seven European countries.
Traditionally a high-touch desk, they
are now all involved in multi-channel
Huggins joined Citi in 2009 and
was promoted to EMEA head of equity
sales trading for developed markets in
June 2015. She is a member of the Citi’s
regional Equity Executive Committee.
Outside of her immediate business
responsibilities, Huggins sits on the
steering committee for Citi Women in
Markets as well as the markets recruit-
ing committee. Prior to Citi, she worked
at Merrill Lynch in both their London
and New York offices, transferring to the
UK in 2004.
When she moved to Citi in 2009
it was at a fairly significant inflection
point in the markets, as many banks
were reshaping their business models
in the aftermath of the financial crisis.
She says: “At the time Citi was
undergoing a significant rationalisation
and rightsizing exercise yet investing
in areas where we could add the most
value to our clients.
“It was – and remains – a very exciting place to be as the landscape has
shifted so dramatically over the last few
years and we have evolved with it.” n
Head of equity sales trading for
developed markets (EMEA)
Tim Wildenberg started on the floor of the London Stock Exchange in
1985 as a Blue Button junior trader.
In 1997, after working in Paris
as a market maker for Barclays de
Zoete Wedd (BZW), he moved to SBC
Warburg, which later became UBS.
He recalls: “While at UBS, I helped
to initiate their very successful electronic trading business for equities. In
2011, I was asked to join Citi, in order to
help them grow their electronic trading
“I enjoyed working at Citi, but in
2013 I was given the chance to become
CEO of Neonet Securities: a well-
known pioneer of electronic trading in
European equities, based in Stockholm.
Having seized the opportunity, I have
worked for Neonet ever since.”
Wildenberg handles everything from
client relationships to product develop-
ment and spends much time working
on future initiatives and projects.
Tim adds: “I believe that the most
exciting thing happening in the European
Equity markets at the moment is the
change that new regulations are bringing.
“Mifid II, for instance, will bring a
much tougher level of compliance for
market participants, and it will force
them to focus on their core competen-cies. Participating companies will have to
decide where they add value.” n
Chief executive officer